Women Still Want Jewelry for Valentine’s Day
Valentine’s Day, The second most important day of the year for jewelry retailers, is approaching fast, and both men and women will be shopping around to buy gifts for their loved ones.
When asked “what is your idea of the perfect Valentine’s Day gift” the reply was diamond jewelry. However, even if they haven’t received it, almost 30 percent of women stated that in the past they have bought themselves jewelry gifts for Valentine’s Day.
Discover Card’s third annual Valentine’s Day shopping survey revealed that people planning to buy gifts this year will spend an average of $76.60 on gifts, with men spending almost double that.
In this survey, 34 percent said they plan to get their loved ones jewelry. While only 22 percent said they would like to receive jewelry. The most popular gift on the list was a very special dinner; 68 percent saying they they would buy dinner for their partner, and 57 percent saying they wanted to have dinner bought for them.
Men who are planning on purchasing a Valentine’s Day gift indicated that they would intend on spending an average of $92.80 down form last year, while women said they plan to spend on average 54.20 up from last.
Single people will on average spend more than a married couple; however every girl dreams of getting an engagement ring on Valentine’s Day. Eight-five percent said they would prefer to shop for a Valentine’s Day gift in the store, while only 22 percent said they would shop online.