Diamonds Are a Girl’s Best Friend

The today show today featured Brilliant Earth on a segment titled, ” Go Green for Valentine’s Day.” Green expert and contributing editor Simran Sethi appeared on the show introducing sustainable and Eco friendly gifts for the conscious valentine.

The Today show featured Brilliant Earth’s ‘Digger’s Pendant,’ and 18k white gold Diamond hoop earrings. The diggers pendant is a provocative piece that features the imprint of the palm of a diamond digger fashioned from black oxidized silver with a tear drop imprint with a small conflict free diamond. The pendant retails for $130 and the 18k white gold diamond hoop earrings set retails for $775 a pair with a wight of .30 carat.

Brilliant Earth helps diamond shoppers this Valentine’s Day by making the diamond buying process simple with tips that guarantee shoppers will end up with a genuine conflict free diamond that reflects their values.

Conflict free diamonds are high quality natural diamonds that come from ethical sources with minimal environment impact. Conflict free diamonds are free from violence and human rights abuses, and are produced with fair labour practices. By choosing conflict free, you are voicing your support for ethical and environmentally responsible practices in the global diamond trade.

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